Machinima is the next generation of video entertainment for gamers. We provide comprehensive, gaming-focused programming to the hard-to-reach 18 to 34-year-old male demographic.
Our ever-growing global reach blankets more than 202 million unique gamers. This network is constantly tuned in and engaged, viewing in excess of 2.2 billion videos in March 2013 alone.
This passionate online community has made us the number one all-time entertainment channel on YouTube.
Machinima properties are found across the largest global distribution platforms—including YouTube, Facebook, Twitter, iOS, Android, and soon, the Xbox 360.
In addition to producing expansive, high-quality editorial content, the company boasts a suite of applications, tools and technologies that motivate and engage our audience.
We build communities around and in between game launches and DLC releases, distributing “official” videos and producing custom content, creating the world’s most powerful and enthusiastic gamer network.
The word “machinima”—a loose hybrid of “machine” and “cinema”—refers to the process of creating real-time animation by manipulating a video game’s engine and assets. From these humble roots, we’ve conceptualized a company that takes gaming to a new level of entertainment.
So, ask yourself: Are you ready to reach the world’s most powerful gamer network?